Posted by John on January 12, 2012

Sony’s Kaz Hirai Says No New PlayStation at E3 2012

Sony will not be unveiling new PlayStation hardware at this year’s E3 according to Kaz Hirai. When asked by a journalist at CES, Kaz asserted, “I’ve always said a 10-year life cycle for PS3, and there is no reason to go away from that.”

It’s clear that Sony wants to maximize the lifetime of the PS3. Considering the massive financial investment they made on the console, it is understandable why they would be reticent to go ahead with another iteration when the PS3 still pulling out significant sales figures.

Of course, the question remains – will Sony really stick to a ten year life cycle for the PS3? Since the PS3 was released in 2006, a ten year life cycle would put a PS3 successor sometime in 2016, and as is the PS3?s graphical capabilities are becoming dated in comparison to what’s capable with PC games.

Kaz’s assertion also comes in the wake of rumors that Microsoft was set to announce a successor to the XBox 360 at CES 2012 – but that has failed to materialize. Given the robust sales of both the 360 and the PS3, it seems likely that both MS and Sony will continue on their workhorse consoles for another year, leaving Nintendo and the Wii U at this year’s E3.

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