Posted by Derek on November 18, 2009

Call of Duty: Modern Warfare 2 Shatters Game Sales Records!

call-of-duty-modern-warfare21256600156In it’s first week on the shelf, Call of Duty: Modern Warfare 2 surpasses all previous video games records……and even box office records. According to Activision, Modern Warfare 2 grossed an estimated $550 million in it’s first 5 days. Activision CEO Bobby Kotick release this statement today, “In just five days of sell-through, Call of Duty: Modern Warfare 2 has become the largest entertainment launch in history and a pop culture phenomenon.” The sales feat not only surpasses the(now second)sales record set by last year’s Grand Theft Auto 4, but also tops gross records at the box office, held by The Dark Knight and Harry Potter and the Half-Blood Prince. Kotick also adds, “The title’s success redefines entertainment as millions of consumers have chosen to play Modern Warfare 2 at unprecedented levels rather than engage in other forms of media.” It is clear that the Call of Duty franchise has captured a fanbase rivaling even the most popular first-person shooters and even more so for the “Modern Warfare” entries, developed by Infinity Ward. With initial sales of this magnitude and a fanbase following as large as Modern Warfare’s, it’s interesting to think of how many units the title will move by the end of the year with busy holiday season fast approaching.

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